It’s no surprise that many modern entrepreneurs invest heavily in transitioning to a streamlined digital ecosystem. Today’s retailers push for offering highly user-friendly and impeccably designed and developed online stores, continuously adding more value to their services to effectively market their brand to the modern consumer.
Online selling has gained remarkable prominence throughout the globe, allowing companies to capture untapped markets and quickly establish a desirable brand reputation and authenticity.
However, for smaller businesses and/or startups, developing websites and mobile applications, like their bigger counterparts, does pose a significant challenge in terms of investment and resources. But that doesn’t mean that they can’t equally rival their market competitors.
Luckily, for smaller organizations, one of the best and most popular avenue for building and increasing their online presence are feature-packed and visually awe-inspiring themes from WordPress. WordPress is an open-source content management platform that places great emphasis on developing and providing deeply ecommerce-oriented website themes.
In light of this, we’ve outlined some topnotch WordPress themes that all manner and sizes of businesses can use to quickly establish an online identity and offer streamlined services. The themes we’ve mentioned range from being beautifully simple to fully feature-packed for comprehensive utilization. So without further ado, let’s begin.
1. Kingdom
Designed specifically for WooCommerce, Kingdom is built-in with powerful features such as WPBakery and Wzone that can streamline your sales. In addition, the WordPress theme also comes with various market-leading plugins such as ConvertPlus and Slider Revolution along with a powerful SEO pack. Kingdom is excellent for startup businesses.
Moreover, you can select from 11 different website templates from within Kingdom, and best of all, the theme is integrated with a feature that will allow you to view top deals at Amazon by simply installing a shortcode on your web pages.
2. Botiga
Sleek, beautiful, and packed with a variety of ecommerce features, Botiga is truly a WordPress theme that can help you impeccably highlight your products and services. Botiga is purposely designed with a focus on minimalism yet comprises of visually striking designs that can effortlessly work for all types of brands.
The ecommerce theme comes with a handful of tailor-made options and customizations, which makes it an increasingly user-friendly theme, and has an easily navigable administrator interface. In addition, Botiga also comes with a one-click importer for demos along with a variety of checkout and product listing styles, multiple gallery designs, and different cart layouts.
Moreover, the WordPress theme also comes with product search and recommendation options as well as filter features. Plus, you can also integrate different website badge styles to highlight any discount and special offers on your products/services. This can help massively enhance overall consumer shopper experiences and will make it simpler for you to promote unique products.
3. Flatsome
If you’re looking for something with little to no learning curve, we’d recommend using Flatsome. There are a couple of reasons why you would love this theme. For example, this WooCommerce theme is designed for helping businesses improve their conversion and impress customers at the same time.
Flatsome comes with a suite of incredible features such as a reliable drag-and-drop page builder, a premium SEO pack, SEO-enhanced code, quick view options, a built-in wish option, and a catalog mode amongst various other features. In addition, all your customers will have the option to view their purchases and track their shipment. The account pages on Flatsome are remarkable!
4. Divi
Having an ecommerce website isn’t only about functionality, it’s also about how beautiful the platform looks. Divi is fourth on our list of one of the best looking and feature-packed WordPress themes for different types of brands. Divi is a widely used theme because of its capability to align with numerous types of applications. However, if you add the WooCommerce plugin it comes with, you can effectively transform the theme into a powerful ecommerce engine.
Divi features a seamless drag-and-drop page builder with the same name. The feature helps with the learning curve when you’re brainstorming a great design layout. In addition, Divi also comes with built-in layouts, product portfolios, storefronts, and much more.
5. Astra
If you’re new to ecommerce and want to quickly establish an online brand identity, Astra can most definitely help. In addition, the WordPress theme comes with exquisite design layouts for those who’re looking to redesign their online store with even more colorful and deeply invigorating designs. Astra comes with a suite of features built-in for streamlined functionalities to help position your online store for success.
Some top features include additional options for navigating your website, a plethora of customizations, various web tools, and a dearth of in-built templates that are easily editable. The WordPress ecommerce theme is specifically designed to improve the performance of your website as well, thanks to its SEO-enhanced code for lighting fast web page loading and quick file downloading.
Moreover, Astra also comes with dedicated templates you can use to change your blog portfolio and effortlessly highlight your products/services.
6. Goya
Goya is another minimalistic and feature-packed WordPress theme that comes with a dearth of exceptional options and specifications built to help new entrepreneurs boost their sales and enhance their customer engagement. The platform provides two separate demos, one for fashion brands and blogs and the other for home décor businesses. However, because of how well-designed both demos are, you can use them for building just about any type of online store.
The demos offer users with an excellent selection of templates to choose from. You’d be amazed with the theme’s stunning homepage layouts, making it easier for you to capture customer attention, impart knowledge on what your brand is about, and effortlessly highlight your products. In addition, you can also import the positive feedback, reviews, and testimonials you’ve received from past customers, easily integrating social proof to your new online store to boost your authenticity and brand credibility.
Moreover, you’ll also be happy to see that Goya comes with a series of unique website templates designed specifically for ecommerce applications. For example, you can choose from a variety of shop layouts to help categorize and highlight your products.
7. Shoptimizer
If you’re looking for speed and conversion, Shoptimizer is an excellent option. According to research, it’s been proven that low web loading speeds can adversely impact your conversion rates, no matter how beautifully designed your website is. This is where Shoptimizer truly takes the cake. The WordPress ecommerce theme has ranked pretty high up in terms of all top speed benchmarking platforms.
Shoptimizer helps increase and maintain your website’s speed by self-reducing its stylesheet, which helps massively enhance your overall load times. You’d be amazed to know that your website’s primary pages will have instant load times. Moreover, this doesn’t impact the functionality and responsiveness of your online store.
Budget constraints and lack of resources shouldn’t hold you back or make you give up your dream to becoming the next big ecommerce brand. Thanks to constantly evolving digital ecosystems and technology, smaller businesses and startups have an equal chance of competing with larger market rivals with less than half the budget and resources thanks to WordPress ecommerce themes. In all, these are 7 of the top ecommerce and WooCommerce WordPress themes you can use for exceptional performance.